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Blanket Ban Imposed on Prescription of ‘Branded’ Medicines, Visits of MRs in Government Hospitals

SO NEWS Desk by SO NEWS Desk
July 25, 2023
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SRINAGAR, JULY 25 – Administration of one of the Valley’s tertiary hospital Sher-e-Kashmir Institute of Medical Sciences (SKIMS) has issued a circular in furtherance of directions conveyed by DGHS, GoI, aimed at clamping a blanket ban on government hospitals from prescribing any ‘Branded’ medicines over ‘Generic’ medicines.

“It has been conveyed by Director General Health Services, Government of India and endorsed by Director SKIMS & Ex. Officio Secretary to Government, that all the medications prescribed in Government Hospitals should be Generic Medicines only and not in any case branded medicines”, reads a circular authenticated by Medical Superintendent Prof. Farooq Ahmad Jan.

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“In this regard it is also reiterated that visits of Medical Representatives to Government Hospitals’ premises are completely curtailed”, reads the circular.

Any information about new launch may be communicated by e-mail only”, reads the circular further.

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